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Best Green Energy Suppliers Of 2021

Forbes Staff,  Contributor

Published: Sep 22, 2021, 7:00am

Editorial Note: Forbes Advisor may earn a commission on sales made from partner links on this page, but that doesn't affect our editors' opinions or evaluations.

Switching to a green energy provider is one way you can help protect the environment by reducing your carbon footprint. Many green tariffs are priced alongside traditional tariffs, so there may be no additional cost to pay.

While the number of green tariffs on the market is increasing to meet demand, what ‘green’ actually means for each provider can vary greatly, making it difficult to pinpoint whether a company is truly meeting your ethical requirements.

With that in mind, we have compared UK energy providers to identify the best in the green arena. Note that tariff prices, where given, are for annual consumption by a typical UK household.

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Best Green Energy Suppliers


Bulb

Bulb
5.0
Our star ratings are based on a range of criteria and are determined solely by our editorial team. See our methodology for more information.

Green mix score

4/5

Cheapest green tariff

£1126.35

(variable rate tariff)

Online energy-saving advice score

5/5

Green mix score

4/5

Cheapest green tariff

£1126.35

(variable rate tariff)

Online energy-saving advice score

5/5

Why We Picked It

Bulb wins top position for its green electricity and gas offering.

Details

One of few suppliers that offers both green electricity and green gas, 100% of Bulb’s electricity is renewable (78% wind, 4% hydro and 18% solar) and 4% of its gas is from green sources. The company offsets its carbon emissions, produces no nuclear waste and provides a wealth of energy-saving advice on its website.

Pros & Cons
  • 100% electricity from renewable sources
  • Offsets carbon emissions
  • Cheapest green tariff is expensive

Octopus Energy

Octopus Energy
4.5
Our star ratings are based on a range of criteria and are determined solely by our editorial team. See our methodology for more information.

Green mix score

4/5

Cheapest green tariff

£1125.69

(variable rate tariff)

Online energy-saving advice score

3/5

Green mix score

4/5

Cheapest green tariff

£1125.69

(variable rate tariff)

Online energy-saving advice score

3/5

Why We Picked It

Octopus Energy offers green electricity and energy-saving advice.

Details

The company provides electricity from 100% renewable sources (75.3% wind, 3.7% hydro and 21% solar), offsets its carbon emissions, produces no nuclear waste but does not offer green gas. Its website includes energy-saving advice.

Pros & Cons
  • 100% electricity from renewable sources
  • Offsets carbon emissions
  • 0% green gas

Good Energy

Good Energy
4.5
Our star ratings are based on a range of criteria and are determined solely by our editorial team. See our methodology for more information.

Green mix score

4/5

Cheapest green tariff

£1175.40

(fixed tariff)

Online energy-saving advice score

3/5

Green mix score

4/5

Cheapest green tariff

£1175.40

(fixed tariff)

Online energy-saving advice score

3/5

Why We Picked It

Good Energy provides green energy and offsets its carbon emissions.

Details

Offering 100% renewable electricity (53.9% wind, 4.3% hydro, 13.4% solar, 28.40% other) and 10% green gas, Good Energy also offsets its carbon emissions and does not produce nuclear waste. While the company provides energy-saving advice online, its cheapest green tariff is expensive.

Pros & Cons
  • 100% renewable electricity
  • Offsets its carbon emissions
  • Cheapest green tariff is expensive
  • Energy-saving advice lacks video

goto.energy

goto.energy
4.0
Our star ratings are based on a range of criteria and are determined solely by our editorial team. See our methodology for more information.

Green mix score

3/5

Cheapest green tariff

£1127.95

(fixed tariff)

Online energy-saving advice score

3/5

Green mix score

3/5

Cheapest green tariff

£1127.95

(fixed tariff)

Online energy-saving advice score

3/5

Why We Picked It

Goto.energy provides green electricity and energy-saving advice.

Details

Goto.energy’s electricity is from 100% renewable sources (66.71% wind, 16.64% hydro, 16.64% solar, 0.01% other) and it does not produce nuclear waste. However, it does not offer green gas, or offset its carbon emissions. The company’s website provides information on saving energy.

Pros & Cons
  • 100% renewable electricity
  • Online energy-saving advice
  • 0% green gas
  • Does not offset carbon emissions

OVO Energy

OVO Energy
4.0
Our star ratings are based on a range of criteria and are determined solely by our editorial team. See our methodology for more information.

Green mix score

3/5

Cheapest green tariff

£1137.15

(variable rate tariff)

Online energy-saving advice score

3/5

Green mix score

3/5

Cheapest green tariff

£1137.15

(variable rate tariff)

Online energy-saving advice score

3/5

Why We Picked It

OVO offsets its carbon emissions and provides energy-saving advice.

Details

Over half (51.90%) of Ovo’s electricity is produced from renewable sources (84.2% wind, 1.4% hydro, 14.4% solar) and 15% of its gas is green. It offsets its carbon emissions, does not produce nuclear waste and provides energy-saving advice online.

Pros & Cons
  • Offsets carbon emissions
  • Rare provider that offers a percentage of green gas
  • Cheapest green tariff is expensive
  • Does not provide 100% renewable energy

So Energy

So Energy
4.0
Our star ratings are based on a range of criteria and are determined solely by our editorial team. See our methodology for more information.

Green mix score

3/5

Cheapest green tariff

£1130.03

(fixed tariff)

Online energy-saving advice score

3/5

Green mix score

3/5

Cheapest green tariff

£1130.03

(fixed tariff)

Online energy-saving advice score

3/5

Why We Picked It

So Energy provides electricity from renewable sources.

Details

So Energy is a provider of 100% renewable electricity (62% wind, 14% hydro, 17% solar, 7% other) and does not produce nuclear waste. However, it does not supply green gas or offset its carbon emissions, and its cheapest green tariff is quite expensive.

Pros & Cons
  • 100% electricity from renewable sources
  • Provides energy-saving advice online
  • 0% green gas
  • Cheapest green tariff is relatively expensive

Ecotricity

Ecotricity
3.5
Our star ratings are based on a range of criteria and are determined solely by our editorial team. See our methodology for more information.

Green mix score

4/5

Cheapest green tariff

£1138.58

(variable rate tariff)

Online energy-saving advice score

2/5

Green mix score

4/5

Cheapest green tariff

£1138.58

(variable rate tariff)

Online energy-saving advice score

2/5

Why We Picked It

Ecotricity provides green gas and electricity.

Details

Most of (97.42%) Ecotricity’s electricity is sourced from wind power, in addition to 2.07% of hydro power and 0.51% of solar power, and 4% of its gas is green. The company also offsets its carbon emissions and does not produce nuclear waste. However, its cheapest green tariff is pricey, and it has minimal energy-saving advice on its website.

Pros & Cons
  • 100% electricity from renewable sources
  • Offsets its carbon emissions
  • Cheapest green tariff is expensive
  • Lack of online energy-saving advice

Outfox the Market

Outfox the Market
3.5
Our star ratings are based on a range of criteria and are determined solely by our editorial team. See our methodology for more information.

Green mix score

3/5

Cheapest green tariff

£1061.55

(variable rate tariff)

Online energy-saving advice score:

1/5

Green mix score

3/5

Cheapest green tariff

£1061.55

(variable rate tariff)

Online energy-saving advice score:

1/5

Why We Picked It

Outfox the Market provides electricity from renewable sources.

Details

Outfox the Market sources all of its electricity from wind energy and does not produce nuclear waste. However, it does not provide green gas or offset its carbon emissions. Its online-saving advice is minimal and its cheapest green tariff is expensive.

Pros & Cons
  • 100% renewable electricity
  • No nuclear waste
  • 0% green gas
  • Does not offset its carbon emissions

Pure Planet

Pure Planet
3.5
Our star ratings are based on a range of criteria and are determined solely by our editorial team. See our methodology for more information.

Green mix score

4/5

Cheapest green tariff

£1087.22

(variable rate tariff)

Online energy-saving advice score

0/5

Green mix score

4/5

Cheapest green tariff

£1087.22

(variable rate tariff)

Online energy-saving advice score

0/5

Why We Picked It

Pure Planet offers all its electricity from renewable sources and offsets its carbon emissions.

Details

All of Pure Planet’s electricity is from 100% renewable sources (89% wind, 11.00% solar). It does not produce nuclear waste and it offsets its carbon emissions. However, it does not offer green gas and provides no energy-saving advice on its website.

Pros & Cons
  • 100% renewable electricity
  • Offsets it carbon emissions
  • 0% green gas
  • No online energy-saving advice

Methodology

We analysed the green offering of the UK energy market (August 2021), scoring providers from one to five (five being the best) for:

Green credentials Providers gained more points, for providing more renewable energy and producing less CO2 emissions and nuclear waste. They also gained points for offsetting their carbon emissions.

Online energy-saving advice Providers gained more points for more detailed web pages on energy-saving, and for including a variety of helpful media.

Affordability of cheapest green tariff Providers gained more points for providing cheaper tariffs.

Providers that do not specify the source of their renewable energy or whether they provide green gas were disqualified.

We converted the providers’ total scores into Forbes Advisor’s star-ratings out of five. Those with matching star-ratings were ranked according to their initial scores, and then alphabetically.


What is green energy?

Green energy is produced from renewable sources and is intended to be environmentally friendly. It produces less carbon emissions than coal and oil.

Green energy includes:

Solar Solar energy captured using panels which convert sunshine into usable energy. As with wind turbines, solar panels can be installed across huge expanses of land to create solar farms. They can also be fitted to the roof of individual properties.

Wind Wind turbines are used to power generators that feed electricity into the National Grid. Wind farms are created from the installation of turbines across acres of rural land and off the coast.

Tidal Energy produced by the rise and fall of the tide is captured by a barrage positioned across the mouth of a river or a bay.

Hydroelectric A dam or barrier is used to create a reservoir of water. The controlled flow of the water drives a turbine which creates electricity that can be stored, if necessary, until needed. It is one of the most reliable renewable energy sources as it is not dependent on the wind or sunshine.

Geothermal This technology captures natural heat from within the earth and uses it to generate power.

Bioenergy Processes such as anaerobic digestion break down animal or food waste to produce green gas, while other organic matter can be burned to generate electricity.


Public backs switch to greener living

Our exclusive survey of 2,000 UK adults in August 2021 confirms that the public is overwhelmingly behind the switch to a more sustainable lifestyle – but the government needs to incentivise it.

The findings of the survey, conducted on our behalf by OnePoll, include:

  • Six-in-10 (59%) want taxpayer-funded electric car charging points installed at all homes
  • More than two-thirds (70%) also believe homeowners should get subsidies to have solar panels installed on their roof to create their own electricity
  • Three quarters (75%) of families think the government should provide subsidies to allow households to switch from traditional gas boilers to more sustainable heat pumps
  • Half of respondents are trying to cut down their energy usage to be both greener and save money
  • Outside of the home, where the electric car revolution continues to take hold in the UK, two-thirds (68%) of respondents are concerned it is going to make motoring more expensive…
  • … However, more than three quarters (78%) think housebuilders should be installing, where possible, a charging point for an electric car on all new residential properties
  • Overall, two thirds (68%) are worried that creating a greener society is going to make life more expensive
  • More than a third (38%) are unwilling to pay extra for a greener society, while 43% will be happy to pay if it means a more environmentally friendly way of living.

Guide To Green Energy

As concerns around climate change, pollution and diminishing fossil fuel reserves continue to grow, ‘green’ or renewable energy tariffs have become increasingly popular with consumers.

On the back of this rise in demand, many more energy suppliers now offer green tariffs. In fact, our research shows that 61% of tariffs on the market in August 2021 were green compared to 43% the same time last year.

Renewable sources and coronavirus lockdown

An increasing amount of the UK’s electricity is coming from low carbon and renewable sources all the time. According to the Energy Saving Trust, between January and May 2019, Britain generated more power from clean energy than from fossil fuels for the first time since the Industrial Revolution.

The 2020 coronavirus pandemic and the UK lockdown has taken this a step further. With many people working from home, power demand from the commercial sector has slumped, while wind and solar energy has increased to record levels.

National Grid ESO recently reported that 2020 was the greenest year on record for Britain’s electricity system, with the country powered coal-free for around 5,147 hours.

Coal-free electricity generation in the UK (hours)

  • 2020 – 5,174
  • 2019 – 3,666
  • 2018 – 1,856
  • 2017 – 624

Source: National Grid ESO

What’s Happening In The UK Energy Market?

There are currently no energy deals priced below standard tariffs, so we have temporarily suspended our switching service.

How do green energy tariffs work?

There are several myths surrounding green energy tariffs and how they work.

According to consumer group Which?, a third of customers believe if an energy tariff is green or renewable, they will have 100% renewable electricity supplied to their home.

Another 11% believe a supplier generates some of the renewable electricity it sells, and 8% believe it generates all of it.

In reality, if you choose a green energy tariff, you still get your electricity from the National Grid in the same way as a customer on a standard non-green tariff. Electricity is generated from a range of sources – some of which is renewable – and this is mixed together in the National Grid and then supplied to people’s homes.

However, there are still benefits to choosing a green tariff as the supplier will match some or all of the electricity you use with the amount they buy from renewable energy generators.

The renewable energy could come from wind farms, solar farms, and hydroelectric power stations (which capture the energy of falling water to generate electricity). This is then fed back into the National Grid.

This means the greater the number of households that sign up to green energy tariffs, the more renewable energy is fed into the National Grid.

Your supplier may also invest in green projects, such as the planting of trees, to reduce the amount of carbon in the atmosphere.

How ‘green’ is your supplier?

Several suppliers offer green energy tariffs, but some suppliers are ‘greener’ than others when it comes to how much they support renewable energy.

Choosing a green tariff doesn’t automatically mean you are choosing a supplier that owns solar and wind farms, for example. But it may have deals to buy power from renewable generators.

Energy firms are required by law to publish details of their ‘fuel mix’ – in other words, what percentage of the electricity they generate comes from renewable sources and what percentage comes from other sources such as coal, gas and nuclear power. This must be updated at least once a year.

You should be able to find this information on the supplier’s website or on your energy bill.

Some suppliers also make donations to green community projects or support initiatives such as tree planting or carbon offsetting.

We analysed the market to find the top 10 green energy suppliers.

Which energy suppliers are the greenest?

Our in-depth analysis of the energy market shows Bulb, Octopus Energy and Outfox the Market as being three of the greenest energy suppliers.

Bulb gets 100% of its electricity and 3% of its gas from certified renewable sources, including wind, solar and hydro.  The company says it buys its renewable energy from generators across the UK including in Argyll, Hampshire and Snowdonia. In addition, it says it offsets its carbon emissions by supporting carbon reduction projects around the world.

Octopus Energy also provides 100% renewable electricity and offsets its carbon emissions. Its parent company Octopus Group, is an investor in solar energy in Europe through its Octopus Renewables brand. Octopus Renewables says it generates almost 4TWh (terawatt hours) of clean, green power annually – saving 3.6 million tonnes of CO2 a year.

All of Outfox the Market’s electricity is generated from wind energy, with the company stating that it solely uses offshore wind farms, which have the potential to generate a higher volume of power consistently, due to higher surrounding wind speeds than wind farms onshore.

Top 10 cheapest fixed green tariffs


Rank Supplier Tariff name Cost
1 ScottishPower Greener Future April 2022 IM2 £1,089.98
2 ScottishPower Exclusive Green Fixed Price May 2022 SM1 £1,090.09
3 ScottishPower Exclusive HelpBeatCancer FixedSaver Aug2023 Online £1,144.99
4 Shell Energy Energy February 2023 plus Solar Credits £1,148.92
5 Pure Planet 100% Green Exclusive 24m Fixed Aug21 v1 £1,246.27
6 Utility Warehouse Green Fix 15 £1,249.95
7 Outfox the Market Fix’d 12m Sep21 v1 £1,293.84
8 GEUK Sparkling 2023 £1,393.76
9 Good Energy Good to Fix August 2023 £1,405.96
10 GOTO Energy Direct Control Green Sept 2022 V4 £1,407.30
Cheapest deals based on dual fuel tariffs for an Ofgem-defined ‘medium user’, paying by monthly direct debit. Note, these may not be available in every region of the UK. Source: Comparison Technologies, correct as of 22 September 2021

Are green energy tariffs expensive?

When green energy tariffs were first launched, they were much pricier than standard, non-green tariffs. However, these days, costs have come down considerably and the price difference between green and non-green tariffs is much smaller.

British Gas, for example, says customers will pay £3 more each month for its Green Future tariffs.

Investment in infrastructure, along with concerns around climate change and fossil fuels, has helped to lower the cost of green energy tariffs. But the rising number of so-called ‘challenger’ brands, such as Bulb,  Outfox the Market, goto.energy and People’s Energy, has also helped to increase competition in the market.

Many of these smaller suppliers have launched cheaper green tariffs, forcing the bigger suppliers to up their game.

Many fixed rate green energy tariffs are also cheaper than the standard variable tariffs offered by suppliers. Standard variable tariffs are typically the most expensive type of tariff and switching to a fixed rate tariff (including a green one) could save households hundreds of pounds each year.

Top 10 cheapest variable rate green tariffs


Rank Supplier Tariff name Cost
1 Co-op Energy Co-op Flexible £1,125.69
2 Ebico Living Ebico Standard £1,125.69
3 Octopus Energy Flexible Octopus £1,125.69
4 ESB Energy Variable £1,134.34
5 M&S Energy M&S Everyday Energy £1,135.69
6 Ecotricity Green Electricity + Green Gas £1,275.22
7 OVO Energy Simpler Energy £1,276.49
8 Bulb Vari-Fair £1,276.96
9 E.ON Energy Plan £1,277.38
10 Good Energy Good Energy & Gas+ £1,356.01
Cheapest deals based on dual fuel tariffs for an Ofgem-defined ‘medium user’, paying by monthly direct debit. Note, these may not be available in every region of the UK. Source: Comparison Technologies, correct as of 22 September 2021

Are there green tariffs for businesses?

A number of suppliers offer green tariffs for businesses, including Bulb, Good Energy and People’s Energy which provides 100% renewable gas (which is harder to come by) in addition to 100% renewable electricity to businesses.

How do I switch to a green energy tariff?

You can switch to a green energy tariff using our energy comparison tool.

Enter your postcode to find out what tariffs are available in your area and compare what’s on offer according to factors such as price and exit fees.

How else can I support green energy?

Choosing a green energy tariff is not the only way you can help support green energy. You may want to consider contributing to a fund that supports green projects that will have a long-term impact on the environment.
The Centre for Sustainable Energy lists such funds on its website.

Green energy jargon buster

If you’re researching green energy, there are several terms you may come across. We have listed a few of them below, along with their definitions.

Power Purchase Agreements: Long-term contracts between generators and energy suppliers that agree on a set amount of power.

REGO certificates: For every 1 MWh (megawatt hour) of renewable energy generated, the energy regulator Ofgem issues the generator with a certificate called a Renewable Energy Guarantee of Origin certificate (REGO). This certifies the energy as being green. Generators can sell the REGO certificates to energy suppliers alongside the renewable electricity, or separately. Suppliers then submit the certificates to Ofgem to show how much of the electricity they buy from renewable sources.

Green washing: In some cases, energy suppliers claim to provide 100% renewable energy, but are in fact purchasing unused REGO certificates without buying any renewable energy. Early in 2020, Ofgem said it was aware of the issue and was looking into the matter. It said: “We expect suppliers to be transparent about what constitutes a ‘green tariff’ and we will undertake work to ensure that customers are not misled.”

Green funds: This involves you paying a premium for a tariff to contribute to a fund which supports renewable energy projects.

Brown electricity: Another word for non-renewable electricity.

What’s Happening In The UK Energy Market?

There are currently no energy deals priced below standard tariffs, so we have temporarily suspended our switching service.


Frequently Asked Questions (FAQs)

What is ‘greenwashing’?

Greenwashing is when a company exaggerates the green credentials of itself or a product to make it more appealing to customers.

We believe it is important not to take green claims at face value, which is why we have looked into the details of how energy firms actually operate.

What about the regulatory context?

According to Ofgem, the energy market regulator, its Renewable Energy Guarantees of Origin (REGO) scheme “provides transparency to consumers about the proportion of electricity that suppliers source from renewable generation.”

Energy providers can purchase a REGO certificate from a renewable energy generator to prove their green credentials.

However, there are concerns that some companies may use REGOs to effectively greenwash their offering. This would involve a company buying the required number of certificates to enable them to state that they offer 100% renewable energy.

In reality, however, they may not have purchased or produced any energy from renewable sources.

What is green gas?

Green gas, otherwise known as biomethane, is produced from biodegradable materials from plants and animals, rather than fossil fuels. The process of extracting the gas from these materials takes place in purpose-built anaerobic digestion plants.

Is carbon offsetting as good as offering green energy?

Energy companies may invest in carbon offsetting schemes as a way of matching their carbon production with carbon reduction. This could mean planting trees, for example. While this goes some way to protecting the environment it is not as effective as offering energy from renewable sources.


Information provided on Forbes Advisor is for educational purposes only. Your financial situation is unique and the products and services we review may not be right for your circumstances. We do not offer financial advice, advisory or brokerage services, nor do we recommend or advise individuals or to buy or sell particular stocks or securities. Performance information may have changed since the time of publication. Past performance is not indicative of future results.

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